The US healthcare market is seeing increasing government attention on “wellness” as a measure of social health, instead of “preventing or curing illnesses”. This subsequently translates to increased attention on healthcare technologies and life sciences. Longer lifespans and health-conscious lifestyles mean there is visibly more patient access and proactive footfall. At the same time, across the healthcare industry, margins are taking a hit, and it is important to note that more volume is not necessarily more value.
Medical health professionals and hospitals are now, more than ever, looking at new revenue generating models with lower deployment costs, like virtual healthcare, on-demand SaaS and tele-health, while also strengthening software-enabled cost-efficiency measures to bridge revenue leaks, increase compliance, reduce errors and shrink manual reliance.
Healthcare providers and hospital CEOs understand and acknowledge the role of innovation in facilitating patient-centric healthcare services. Next-generation tools and technologies, like artificial intelligence, have a critical role in not just advancing healthcare to the next level, but also in making it affordable to patients and sustainable.