"There's no greater cost in product engineering than the cost of a lost opportunity."
What makes for an engineering marvel? Is it a grand vision, sound financial backing, deep technical prowess, an innovative process framework – or the culmination of all these factors?
Every great product begins with a great idea. But to translate this idea to a minimum viable product, and later, into a real-life marketable product requires serious dedication and teamwork – a blend of process and technology expertise, as construed by engineering visionaries, industry experts and artisans, and underpinned by robust planning and execution. The product UI must capture all elements of the business vision, yet be compelling enough to capture customer interest and usable enough to retain that interest. This is an especially complex process, given that the target audience usually come with diverse expectations, end-user feedback is unavailable at least until beta release, and the clock is ticking, until competition catches up.
Whether you are in the business of technology or not – it is probable that you already have the necessary technical resources and market research at your disposal to turn an idea into a design prototype. But as most product engineering teams would testify, valuable man-hours and operational expenses are often wasted in overcoming internal R&D-related, managerial and administrative challenges to a successful product launch, and these have time and again included: